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After 95 Years, Swimming Times Magazine Will Shutter in 2019

Swimming Times, a print magazine run by sport governing body Swim England, will publish its final issue in January of 2019, ending  a 95-year history in the sport. The first issue was printed in 1923 – making it the oldest publication in the sport.

“Swimming Times has an amazing legacy,” the magazine said in an email to its subscribers. “The first issue was printed in 1923 and, for the past 95 years, it has evolved into a much-loved magazine and been at the forefront of covering everything aquatics.

“But times are changing. The growth of the digital market and social media platforms has hit the print industry as readers instantly find the information they require from other sources.”

This decision comes a year after deciding to redesign the magazine and push it to bi-monthly publication.

Swim England says that it will be increasing the content on its website as a result.

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Brownish
5 years ago

Or they’re doing something else now. Deep In the past they wrote “news” that happened at least a day before. Of course it isn’t working now. E.g. they can write analysis, explanation, about antecedent, background, expert’s opinion, future possibilities, resource etc. In this case they’ve the same time as digital media and they have the “support” of them.
Analogue or digital. They can live together. Everybody has photographs, casettes, books, etc. at home. Certainly we digitize some of them, but any digital source will die or at least lose data someday. Another solution that you pay somebody who has clouds, separate server rooms, etc. to collect your data. Digital library.
Ask a High-End fan. He’ll tell analogue. Nobody… Read more »

Floater
5 years ago

Reminds me of the door-to door World Book Encyclopedia salesman’s career.

50free
5 years ago

You did this swimswam. At least you should have some guilt and shame.

Honest Observer
Reply to  Braden Keith
5 years ago

I think he was just being facetious.

50free
Reply to  Braden Keith
5 years ago

I apologize I was just joking. I love this cite and I come on several times a day.

John
Reply to  50free
5 years ago

Dont backpedal too hard…. you might hit the wall

Brownish
Reply to  Braden Keith
5 years ago

Of course, because we with you.

Anonymoose
5 years ago

Kinda ironic that we all read that on swimswam..

Swimming4silver
Reply to  Anonymoose
5 years ago

was swim swam started first as a magazine or as a web site?

John
Reply to  Swimming4silver
5 years ago

Website

About Braden Keith

Braden Keith

Braden Keith is the Editor-in-Chief and a co-founder/co-owner of SwimSwam.com. He first got his feet wet by building The Swimmers' Circle beginning in January 2010, and now comes to SwimSwam to use that experience and help build a new leader in the sport of swimming. Aside from his life on the InterWet, …

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