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FINIS Hires New Controller, 9-Time Ironman

Braden Keith
by Braden Keith 0

January 22nd, 2013 Gear

Editor’s note: the “controller” of a company is in charge of producing financial accounts, building budgets and forecasts, monitoring the efficiency of processes, and ensure strong financial controls.

Livermore, CA – (January 22, 2013) FINIS, a world leader in technical swimming products that maximize your fitness potential and technique, announces Bruce Neuschwander as the new FINIS Controller. Neuschwander has an extensive experience in controllership, planning, manufacturing, and international business with startup companies. He also has a background with complex multinational enterprises, including expatriate assignments.

“It is exciting to be part of a team that is focused on maximizing human performance for swimmers of all backgrounds. FINIS leads the way for someone like me with a non-competitive swimming base,” Neuschwander said.

Neuschwander comes to FINIS as a nine-time Ironman finisher and has had a passion for the multisport lifestyle since 1985.

For more information about FINIS, visit FINISinc.com.

About FINIS:
Founded in 1993 in Northern California, FINIS was started by John Mix and Olympic Gold Medal
Swimmer Pablo Morales. The Monofin and the Swimmer’s Snorkel were the first products they
developed for the US market; afterwards, they continued to focus on creating training tools for
swimmers and coaches worldwide. FINIS products are currently available in over 65 countries and are
used by US and International Olympic teams, elite triathletes, and fitness swimmers.

Innovative research and design is FINIS’ highest priority. This dedication has resulted in truly unique
products such as: the Swimmer’s Snorkel, which is recognized as the paramount tool to improve a
swimmer’s technique, the SwiMP3 that uses bone conduction technology to play music instead of using
ear buds, and the Z2 Zoomers fins, which demonstrate an intimate understanding of swimming
musculature, hydrodynamics, and engineering.

Visit the FINIS Blog at http://www.finisinc.com/blog/

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About Braden Keith

Braden Keith

Braden Keith is the Editor-in-Chief and a co-founder/co-owner of SwimSwam.com. He first got his feet wet by building The Swimmers' Circle beginning in January 2010, and now comes to SwimSwam to use that experience and help build a new leader in the sport of swimming. Aside from his life on the InterWet, …

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