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SwimMAC Carolina: Building Champions In Life & In Swimming

Of the 2016 U.S. Olympic roster published yesterday, six swimmers have ties to the club of SwimMAC Carolina. Ryan Lochte, Cammile Adams, Anthony Ervin, Katie Meili, Kathleen Baker and Jimmy Feigen are all a part of the Charlotte-based club coached by ‘mad scientist’ David Marsh, with Ervin and Feigen having joined the squad just in the past year.

Not on the Olympic roster, but having also made Trials finals for SwimMAC Elite were 2012 Olympic gold medalist in the 200m backstroke Tyler Clary and 2012 Olympic silver medalist in the 50m freestyle Cullen Jones, as well as 2012 Olympic breaststroker Micah Lawrence, sprinting queen Madison Kennedy and butterfly finalist Tim Phillips.

With 13% of the U.S. Olympic roster originating from SwimMAC, it’s worth finding out how the club actually came about and what contributes to its success both domestically and internationally. With the motto “become champions in life and in swimming” in mind, take a look at Team USA’s video providing insight into what kicked off the creation of SwimMAC, as well as how the once-tiny club developed into the formidable force it is today.

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Mikeh
8 years ago

Fascinating discussion. Given that Swimmac Trsins a huge number of pro swimmers, this conversation needs to happen even if it is difficult.

Glad Feigen made the team but I wish he were going a :47!

Rajon
8 years ago

Most were mistapered and since this site claims Ervin under Marsh articles and Ervin under Durden articles then where does that “13% of the team” really fall?

Just saying
8 years ago

I think, given the added publicity and recognizability of the Elite swimmer, this can only help fuel the excitement around swimming. Plump up the age group program and produce elite swimmers that come up through the ranks- like his daughter Alyssa( see Ranking of the 2016 NCAA Recruiting Class: #9-12). There are a lot of great swimmers, both male and female entering the collegiate level out of SwimMac. Give it some time!!!

NC club coach
8 years ago

Maybe if other North Carolina coaches stopped bitching so much about Mac on the Internet, they’d have more time to become better coaches. All I ever see is people moaning that Coach Marsh is more media savvy than them. Maybe instead of wingeing so much yall should spend some time learning. He prob didn’t get so media savvy by sending nasty tweets and bitching anonymously on message boards.

Take a hint from Braden Holloway in Raleigh, who proved its possible to have more than one good program in the state. Attacking others successes doesn’t make you more successful. It destroys the sport and sets an awful example for young swimmers. A lot of coaches on this thread (I have… Read more »

bob
Reply to  NC club coach
8 years ago

I am not a coach from North Carolina. I am a swim enthusiast that misses the days that the US dominated the world of swimming.

I truly wish that Marsh would have done a better job with team Elite in this quad and I hope he keeps at it and does a better job next time!! The US needs him. I think it would be great if a few “professional” teams popped up around the country. Televised Duel meets a lot like the SEC and Big 10. It would be great for our sport!! But unfortunately his swimmers swam pretty mediocre (you cannot intelligently argue differently) and did not make the team and will retire.

I never thought… Read more »

justanotherswimmer
Reply to  bob
8 years ago

You miss the days when the US dominated the world of swimming? Jesus christ dude are you even watching the sport? do you expect the US to win gold in every single event to be considered dominant? The US is clearly and by far the premier country for the sport and I fail to understand how anybody could not see that, the only country I can see that would even come close would be Australia

Swami
Reply to  NC club coach
8 years ago

I’m head coach and exec director for a USA swim club focused on providing swimming opportunities to at-risk, low income kids in Salt Lake City’s west side neighborhoods (primarily composed of Latino and Pacific Islander athletes). Our fledging program got beat last year in one capacity by SwimMAC, and that was for bragging rights as “best USA swim club fundraiser” for the SwimBiz program that USA Swimming was promoting. I had no problem losing to Coach Marsh and his crew. Though we raised nearly $250,000 to serve more than 80 low-income kids in our west side communities with zero help from USA Swimming, or sponsors such as Speedo or TYR, we were okay with losing out to SwimMAC, who raised… Read more »

Mardo4
Reply to  NC club coach
8 years ago

It sounds like there is some sour grapes from some other competitive team coaches. I agree with the above ^. We had a young swimmer in a smaller team closer to home, but the coach only gave technical corrections to 1 swimmer and then general comments to the group. Only once in an entire season was my swimmer provided an individual correction. The next year we switched to Swimmac team and within 2 days had over 20 personal technical corrections. My swimmer was hooked and is improving and thriving as a swimmer and we are so pleased with Swimmac coaching and training. My swimmer is by no means “the star” of their age group program but they know they are… Read more »

SCCoach
8 years ago

This is probably going to get a lot of down votes.

From the outside looking in. Criticizing this team is just laughable.

“Lots of their swimmers were slower at trials.” Yeah – and lots of their swimmers are old. Older swimmers don’t go best times regularly, even when fully prepared. Cullen Jones wasn’t even thought as a contender this year, but was prepared at trials and got pretty close. Lochte was injured and is old, still made it for 3 events, Kennedy didn’t make it but was 3rd and was pretty darn fast. Tyler Clary, old. Lawrence, another swimmer who didn’t make it but was very close in the 200. Then it seemed like the rest of their swimmers… Read more »

Swimmer
Reply to  SCCoach
8 years ago

I swim for SwimMac in the age group division and the senior division is basically split up into 3 different groups. The fast kids that went to Trials train with the elite team often. Also, remember that a lot of the swimmers that’s finish age group and swim into college get burnt out easily, because they have been swimming for years at this point (I will be a senior in high school and I have been swimming since I was 8 at Mac and I am planning on swimming in college).
Also, when all these college kids go to Trials and crush Olympians, you shouldn’t be too surprised. They are a little over half the age of the older… Read more »

ACOACH
Reply to  SCCoach
8 years ago

Nobody is here talking down age group program, main point Marsh is full off hot air, especially when he was doing all the reports on changing Lochte’s technique, the guy is world record holder , its like pointing out Greg Troy done bad job with him, now Lochte in 2 events instead of 7
in previous Olympics. Ryan use to swim meets 200 free tired 1.51 .. ,then at sectionals go 1.49 ,3 weeks later 1.44.
He swam all year around 1.48 “tired” , then he rests and goes 1.46.7
But he is on swimswam more then any other coach and working a the camera all the time.
US has way more productive coaches ,but they… Read more »

SWIMFAN
Reply to  SCCoach
8 years ago

SCCoach- Being on the West Coast your view is from afar, at National meets. Don’t judge a book by it’s cover, take a closer look. The judgment is as much in how fast their pros swim but in how they recruit kids from other clubs and claim them to be Swim Mac’ers. How would you feel if every time you had a kid score at Sectionals or JO’s, you had a coach from a large club giving them a high five behind the blocks and inviting them to “come try a practice”? The larger the age group program, the more funds at their disposal to recruit the big fish from colleges, paying them to fly the MAC colors and join… Read more »

justanotherswimmer
Reply to  SWIMFAN
8 years ago

As someone who works in financials at SwimMAC, you seem to have a wildly exaggerated view of how the program ( a non-profit) is funded and the current state of the club

Sccoach
Reply to  SWIMFAN
8 years ago

I am viewing from afar, but again I have seen coach Marsh at conferences, seen his swimmers at meets (not just the elite group), and have watched coach Marsh’s technique videos.

Does the high fiving kids from other teams really happen? Have you witnessed that.

I coach in an area where there is a lot of team jumping, but if I saw a coach high five my swimmer and then recruit them, I’d lose my mind.

swammer81
8 years ago

Man you guys are a tough crowd lol. OK sure the video maybe makes it look like that Swim Mac produced their elite team. But what I took from it is that Swim Mac is growing the sport of swimming in their community and that is a positive thing. That’s what Marsh and MAC elite get credit for here. Cos you know, the more kids that get into swimming and STAY in swimming is a good thing for us – no matter what club they start in or what college they swim for, or where they swim post-grad. I’m pretty optimistic that in time Swim Mac will eventually produce high level swimmers similar to what NBAC has done. Also, as… Read more »

FlyGuy
Reply to  swammer81
8 years ago

What about the importance of team elite demonstrations during the middle of a championship meet at SWIM MAC’s pool while there is a long “timing system problem”? Never seen that type of recruiting done at another meet.

SWIMFAN
Reply to  FlyGuy
8 years ago

People don’t believe it when they hear these stories but they are totally true. Exhibition swims at MAC hosted meets. Handing out MAC tattoos and team info to other local teams. Obscene!

bob
Reply to  swammer81
8 years ago

Also, as far as I know there is no magic coaching/club formula for producing and sustaining elite swimmers so I dunno what y’all are on about.

Yes – the magic is hard work & more hard work. Isn’t part of coaching motivating to get people to work hard. Not to convince them that they can come be a part of your program, work less and fix a few technique things to get them to break world records?

swammer81
Reply to  bob
8 years ago

huh? must have missed that selling point in the video….

bob
8 years ago

I’m wondering why Marsh & MAC elite get’s so much credit? Other than attracting some the nations top talent and them swimming poor to average, why do so many people think they’ve done such a great job? This post has NOTHING to do with their age group program, which proves year in and year out that they are the model which every swim club should try and emulate. They are kids and do a fantastic job representing their club, themselves and their families.

Men at Trials

Ryan Lochte – no best times at trials. Who left training with Troy and has gotten arguably worse each and every year since leaving.
Cullen Jones – Didn’t make the team… and who… Read more »

PVSFree
Reply to  bob
8 years ago

I don’t think Lochte going a best time should be the standard for a successful trials. Phelps hasn’t gone a best time in his major events since 2009 but that doesn’t make him unsuccessful or make Bowman a bad coach. And Feigen said himself in an interview after a recent Pro Swim Series that the reason he hasn’t aproached his 2013 worlds time is because he made some poor life decisions. That’s the reason he moved to SwimMac, to distance himself from the things that made him make those decisions and to have a sort of fresh start

Layne Staley
Reply to  bob
8 years ago

Absolutely correct.

Key word: recruiting. It’s the entire game.

swammer81
Reply to  bob
8 years ago

Sure, recruitment is one part. But did you miss the part in the video where he talks about how its ‘lonely at the top?’ These days we are seeing swimmers with longer and longer careers and there is a lot of experimentation going on to accommodate that. Should they stay around youngins’ and that will help them stay fast, or will it burn them out? Put them around other elites of their age group so that they are happy (isn’t that what is best for our pro swimmers?), and therefore swim fast? Hard to say. Age isn’t on the side of Marsh’s group anyway, so maybe that explains the performances.

Acoach
Reply to  bob
8 years ago

I’m getting sick and tired of swim Mac advertising. David Marsh does nothing but recruit great swimmers and put them into retirement. I don’t get this swim Mac bandwagon nonsense. After the men’s 200 free Marsh was in deep thoughts when Lochte and Clary didn’t make it. But for Lochte’s 200 IM he was on the pool deck acting as if he was the best coach in the world. Give all the swimmers to Urbancheck and it would be a different story. Work works and talk sells.

swim dawg
Reply to  bob
8 years ago

one thing is almost for sure. Lochte would have gotten further into that 4IM on the first day before dying if he had been training at UF still. Also, there is a good chance Jimmy went so fast in 2013 because of the training he did at Texas in 2012. 4×100 free relay choices for prelims and finals will be interesting in RIO. Sure felt like Marsh got his way with Lochte on the finals spot over Matt or Jimmy in London.

Captain Ahab
Reply to  bob
8 years ago

Hate night news

SwimFan
Reply to  bob
8 years ago

BOB- Thanks for pointing out the elephant in the room. I’ll add that not one swimmer has ever come up through the MAC age group program and gone on to be “Elite”. If anyone can name one, please prove me wrong. Everyone you listed became good at another club or college program and many were paid to join MAC. Baker was going 1:02 when she was 12 yrs old and was recruited by Marsh to make a switch. Yes, she made the Olympic Team, but she has also only dropped a whopping 1 second in the last three years! Meili swam well, give her credit. But if only one swimmer in your program is doing well, it’s probably in spite… Read more »

MAC Alumni
Reply to  SwimFan
8 years ago

Ricky Berens

A swim fan
Reply to  SwimFan
8 years ago

Matthew Josa trains with Team Elite and came through the age group program (see video)

SWIMFAN
Reply to  A swim fan
8 years ago

Josa switched to MAC at the age of 15 when he was getting fast at another team in Charlotte. Check the USA Times database…And thank you MAC Alum for proving my point. Ricky Berens is the only example anyone can think of in the last 20 years? I think we can all agree that Eddie Reese and Urbs get the credit for that success!

ComeAtMeBro
Reply to  SwimFan
8 years ago

Ricky Berens, Mel Stewart, and Jilen Siroky.

Jilen made the ’96 Olympic team at age 14, but I guess her future college coach would get all the credit…

CLTCoach
Reply to  ComeAtMeBro
8 years ago

Mel Stewart swam under Frankie Bell.. he only swam with MAC during the summer’s when he was in college.

Tucson swim parent
Reply to  bob
8 years ago

I don’t know where Nick Thoman is currently training, but over a year ago (Feb 2015), Thoman announced that he was moving to Tucson to train at Tucson Ford Dealers Aquatics.

https://www.swimmingworldmagazine.com/news/nick-thoman-returning-tucson-train-alongside-matt-grevers/

At the time, my kids swam on that team and I regularly saw him practicing at the UofA pool (which Ford uses as its practice location).

Also, although Thoman was with Swim Mac before, but Swim Mac’s “Team Elite” roster website does not list him –> http://swimmaccarolina.org/team-elite-roster

Walter
Reply to  Tucson swim parent
8 years ago

Retired a while back.

John
Reply to  bob
8 years ago

Well said. I dont believe the hype either. I think the Center of Excellence started this trend w Marsh and swim Mac, but i too am unimpressed with the results. You forgot to mention Madison kennedy who was faster at grand prixs in 50. I think a few others w swim mac werent stellar either.

Sven
Reply to  John
8 years ago

She was faster at trials in the 50.

Officially
Reply to  bob
8 years ago

Let’s throw out personal bests, let’s just look trials to trials. 12 Trials to 16 trials, Jones, Adams, Lochte, slower in all events. Ervin (after 1 month at SwimMac) was faster, as was Adrian, Ervin trained at Cal over 10 of the last 12 months. Baker swam well, 5 of 12 last months at SwimMac, Melli, seems to be the team’s only real success. In comparison, Phelps was faster in the 100 fly, not the 2 fly or 2 IM… Didn’t need to be!

http://www.usaswimming.org/_Rainbow/Documents/db5ca371-82f4-4443-b9e4-6cbd8e96178f/National%20Junior%20Team%202015-2016.pdf

It does appear to be success through recruiting, not a systemic process. Currently, SwimMac does not have one swimmer or coach on the Junior National Team, sad for such… Read more »

Steve Nolan
Reply to  bob
8 years ago

They had a lot of success in 2012 too, yes? That’s what started the publicity wave, I think. Can’t just discredit that completely.

About Braden Keith

Braden Keith

Braden Keith is the Editor-in-Chief and a co-founder/co-owner of SwimSwam.com. He first got his feet wet by building The Swimmers' Circle beginning in January 2010, and now comes to SwimSwam to use that experience and help build a new leader in the sport of swimming. Aside from his life on the InterWet, …

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