In Briefs: Speedo, USA Swimming, CDC Sponsor Fan Contests For Swimmers
Do you like swimming? If not, you’re probably not reading this website. Do you love prizes? If not, then you’re…
Fantasy Camp: Speedo Takes Home Inaugural Sponsor 'Ship Title With Win Over Arena
Remember, not all of these athletes are sponsored by the brand for whom they are swimming. Some of them fall…
Fantasy Camp: Team Speedo Fights Back on Day 2 at the Sponsor 'Ship
Preview | Day 1 | Day 2 | Day 3 Not surprisingly, the Arena Elite team jumped out to a…
Fantasy Camp: 2011 Sponsor 'Ship Kicks Off on Day 1 With Heavy Focus on Sprints
Remember, not all of these athletes are sponsored by the brand for whom they are swimming. Some of them fall…
Fantasy Camp: Team Speedo vs. Arena Elite Team (Preview)
For years, Speedo has been dominating the world of swimming sponsorships, so much so that the term “Speedo” has become…
New Poll: What's the verdict on Lochte's shoes?
So, in case you haven’t heard, Ryan Lochte unveiled his brand new self-designed Speedo high-tops on the first day of…
Phelps, Team Speedo Swim Around the Earth to Fight Malaria
Girl Scouts sell cookies. Firefighters fill their boots. Sororities host car washes. In swimming, our go-to fundraiser is the famous…
A Eulogy For Polyurethane: Masters Nationals Closes Supersuit Era
Rest In Peace, Polyurethane swim suits. We bid thee adieu. (February 13, 2008-May 22, 2010) As Sunday turned to Monday,…
How Can Swimming Go Green(er)?
Ok, so I know I’m a few days late for Earth Day, but I saw an interesting article today on…
Michael Phelps Signs Sponsor Deal with Under Armour
Michael Phelps has signed a 3-year endorsement deal with athletics apparel maker Under Armour for an undisclosed amount of money,…
Putting on Your Championship Suit, 1 Leg at a Time
This weekend, we’ve begun posting lots of articles about how to buy and care for the expensive championship-level suits that…
Best Practices to Care For and Extend the Life of Your Suit
As we approach swimming’s championship season, many people will be investing a lot of money into some very fancy suits…
The Suit of the Season: Speedo Fastskin Championship Suit Decision Guide
(editor’s note: The American version of all of these suits are legal in FINA and NCAA competitions. The NFHS (high…
President of Speedo North America Steps Down
According to Women’s Wear Daily, Paula Schneider, the President of the Warnaco Swimwear Group, has stepped down. Warnaco is the…