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Swim Often, Swim Smarter

Breaststroke Efficiency and the Foil Monofin

Breaststroke is arguably the most difficult stroke to coach, whether your swimmers are new to the sport or have more experience. Having said that, a well executed breaststroke is a thing of beauty and is well worth the time spent perfecting it.

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Maximize Distance Per Stroke with the Freestyler Hand Paddles

Great swimmers have an element of grace and fluidity to their strokes. Even if they are exerting a great amount of effort while racing towards the wall, their technique holds strong. They know, through countless hours of repetition in training, that the easiest way to swim fast is to maintain the most efficient form possible.

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Injury Prevention & the Forearm Fulcrum

Swimming “the right way” also helps protect your joints from injury. Whether you swim once a month or swim every day, learning to swim correctly will enhance your experience and keep you healthy.

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How Does It Work: FINIS Neptune MP3

The FINIS Neptune is like no other waterproof MP3 on the market. Although it has been largely successful in nearly 70 countries around the world, many competitive swimmers and coaches are quick to write the Neptune off. Understanding the technology and the applications of Bone Conduction Audio during training will revolutionize the way swimmers perform in large blocks of training.

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Swimmer’s Snorkel Goes Pink to Fight Cancer

During the month of October, FINIS is issuing a special offer on the Pink Swimmer’s Snorkel. In addition to receiving their Snorkel, customers will receive a *FREE* Pink Mesh Gear Bag along with their order.

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Tweet to Win: Anthony Ervin #swag

Anthony Ervin will be joining FINIS at ASCA this year. Stop by and tweet your photo @FINISswim for your chance to win!

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Night Train Swimmers Announce World-Record Relay Attempt

Six swimmers will complete 228-mile relay from Point Conception to San Diego to benefit the Navy SEAL Foundation SAN FRANCISCO,…

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Anthony Ervin uses the Dryland Cord to Prepare & Train

Olympic gold medalist, Anthony Ervin, knows that stretching is a very important part of training. Following a routine increases flexibility and range of motion which increases performance ability and limits the chances of injury. (Image courtesy of FINIS)

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Getting Fit with the Ultimate Drag Suit – Swimming Tips

The best way to build a swimmer’s strength and power, besides dryland training, is resistance training in the water. Once a swimmer has mastered the correct technique, it is important to improve their strength and muscular endurance in order to improve. (Image courtesy of FINIS)

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US Open Day 5 – Photo Vault

Madison Kennedy keeping it fun and swimming fast. (photo: Mike Lewis, Ola Vista Photography)

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The Key to “Easy” Fly

There is a considerable degree of difficulty associated with Butterfly, but poor technique can often be attributed to incorrect coaching methods.

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Body Position and Young Swimmers

When a young child learns to swim, there is always a lot of uncertainty surrounding the period of time between water wings and life vests and swimming without assistance. What should you use?

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FINIS Announces the New Neptune MP3 Player!

FINIS Neptune provides the highest quality sound in the water without the use of earbuds.

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FINIS Neptune, First Look

“FINIS Neptune is coming soon, a mere four days away from its release.”

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Pedro Oliveira comments on Swimwear Deal and Pablo Morales

Oliveira is a backstroke and butterfly specialist who enters the professional ranks following an exceptional NCAA career at the University of Louisville. Prior to being a Cardinal, Oliveira had already competed in the 2008 Olympic Games and was Portugal’s National Champion in both the 200m fly and 200m backstroke.

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